Casino App Lock n Loaded

19th August, 2011

One of the best known mens magazines on Uk shelves have joined forces with a leading online casinos supplier, to come up with a casino app.

Iconic Lads Mag, Loaded is looking to launch a white label casino offer, including a casino app, which will tap into their core demographic, that being men up to their mid thirties - perfect, they believe, for an online casino.

Loaded are teaming up with Plus Five Gaming, a white label provider that has teamed up with some of the best uk casinos. A spokesman for the company said of the deal...

'With a readership that has a clear interest in gaming, as well as consuming content online and mobile; Loaded’s strategic fit could not be better.'

The editor of Loaded, Andy Sherwood, said of their deal...

'It was an easy decision for us to go with Plus Five Gaming, as they can provide us with the widest range of high quality games.'

The new casino apps and online casino will be launched before the end of the year.