Dream Partnership For UK Bookie

19th August, 2011

It's the start of the football season, and with it millions of footie fans piecing together their Fantasy Football teams - and one of the best uk bookies has stepped up to sponsor the biggest Fantasy Football site in the UK.

North of England based bookie William Hill have penned a deal with the UK tabloid newspaper The Sun, to sponsor their ever popular Dream Team.

This will be the third year that Hills have sponsored the competiton, which will see them adorn both the print and online versions of the game - which has a prize kitty of £1m.

A spokesman for William Hill said of the deal...

'We're really excited to be continuing our partnership with The Sun, and the opportunity to reach out to such a diverse and passionate fan base.'

Equally as excited was The Sun's Dream Team spokesman, who commented...

'Our longstanding partnership with William Hill means we present players with the most integrated and bespoke betting offering, within the world's greatest fantasy football game.'

The deal will also see William Hill take advantage of the betting apps revolution, allowing customers to tap through to their site to make bets on the players in their team.