Online Betting Exchange Lands Knockout Blow

12th February, 2012

The leading online betting exchanges in the UK has inked a new deal with Matchroom Sports, to land a knockot blow in terms of sports sponsorship.

Hammersmith based exchange Betfair have shook hands on an agreement which will see their name associated with the Prizefighter series. The deal will see the Betfair name splashed across the ring, as well as ring side branding and TV rights.

A spokesman for the uk betting exhange said of the deal...

'We're thrilled to enter into partnership wit Prizefighter, as format which has breathed new life into boxing. The competition continues to grow in popularity and stature among our customer base.'

Matchroom Sports were equalled as thrilled with the deal...

'I'm delighted to welcome the world's leading betting exchange as title sponsors of the innovative Prizefighter Series. The event always attracts high volumes of activity within the betting markets and I'm sure punters will get great value with Betfair.'

The deal, which also saw in-depth analysis offered to Betfair's customer based, was in place in time for last night's tournament, held in Wolverhampton, UK and was beamed live across the country on Sky Sports.