Tony Blair Pops Into Ladbrokes

25th April, 2010

Whilst election fever sweeps the nation, one of the leading online casinos and sportsbook has got in on the act with some 'secret' cctv coverage of a rather familiar face betting on a rather surprising result.

Harrow based bookmaker Ladbrokes has launched a viral video campaign, which features ex-UK Prime Minister Tony Blair popping into a Ladbrokes shop, to place a bet on the forthcoming General Elections - but on his rival party leader, David Cameron.

Watch the ad from one of the best uk casinos and sportsbooks by clicking here.

The spoof ad, devised by Ladbrokes' marketing team alongside leading lookalike director Alison Jackson is part of a wider campaign that slots into their soon to be 'What Are The Odds' campaign, in time for the 2010 World Cup in South Africa.

It is hoped that Ladbrokes campaign will help the UK Bookmaker capture a huge slice of the reported £4bn World Cup event, which is heavily predicted to be the biggest betting event the world have ever seen - which includes England v USA.