Virgin Launches New Online Casino Platform

16th February, 2010

One of the best known online casinos brands has announced that they are about to cash-in on over two years of work, when their new in-house casino platform is launched; which they believe will make them one of the best uk casinos online.
 
Virgin Games has pledged to launch 'at least 100 new online casino games' following the extensive work carried out by the own in-house team, to create their own casino back-end. Popular CEO of Virgin Games, Simon Burridge, has pledged that the new system will guarantee the London-based company huge growth for 2010, forecasting an increase of at least 10% in revenues for the forthcoming year.
 
Speaking to EGR Magazine, Burridge commented...
 
'We've all been working hard over the last two years to make the leap from what was essentially a games marketing business to becoming a fully fledged operator.  We now have a bespoke built platform capable of bringing on the best games from a multitude of providers, making us one of the most diverse online gaming companies in the UK market.'
 
Virgin had already integrated it's own casino customer database onto the new platform in late 2010, with the new system able to sell it's online bingo, online poker and online casino products to each and everyone of them more easily. As well as the new software, the UK casino has also added a new 24/7 Customer Service department, as well as new affiliate software to help market Virgin Casino, Virgin Bingo and Virgin Poker.
 
Utilising Sir Richard Branson's infamous Virgin brand, the company saw revenues of over £400m in 2009 and it is expected to increase that to half a billion for the coming year.